The Story Behind our name
A Lesson of Strength & Flexibility
At Oak and Reed, we believe true wellness is about more than physical strength — it’s about staying grounded, adaptable, and moving with life’s flow. Our name is inspired by Aesop’s timeless fable, The Oak and the Reeds. In the story, a mighty Oak stood tall and rigid, while slender Reeds swayed with the breeze. When a fierce storm came, the unyielding Oak broke, but the flexible Reeds bent and survived.
This lesson reminds us that the strongest path lies in balance — being rooted yet adaptable, steady yet flexible. It’s the spirit that shapes our brand and every product we create. Whether practicing yoga, moving mindfully, or finding stillness in meditation, we’re here to support your strength and flexibility — in body, mind, and life.
Our Mission
Oak and Reed is a fitness and lifestyle brand devoted to empowering you in your personal wellness journey.
We design products to help you feel stronger, live better, and move with purpose — supporting both your physical and spiritual practices, as well as your personal style.
Whether it’s yoga in your living room, a moment of mindfulness between meetings, or exploring new paths — we’re here to help you stay grounded and flexible in body and mind.
Our Community
At Oak and Reed, we believe that wellness extends beyond the self — it’s about uplifting those around us and creating positive ripple effects in our communities.
We are proud to give back by supporting local organizations that promote wellness, mindfulness, and access to movement for all. Whether through product donations, volunteer initiatives, or partnerships with like-minded nonprofits, we aim to help more people experience the benefits of strength, flexibility, and balance — both on and off the mat.
